2020 has been an interesting year for Hurrdat.
We celebrated our ten-year anniversary. We experienced (and are still experiencing) a global pandemic that required us to change the way we work. We added several new faces and services to our company. And all the while, we’ve been working quietly behind the scenes to make some major brand updates.
We’re ready to share what we’ve been working on.
Hurrdat: A Media, Marketing, & Entertainment Company
From our humble beginnings as a social media marketing startup to our growth years as one of the first full-service digital marketing agencies in the Midwest, we’ve always been early adapters and game-changers. Our dedication to creativity, innovation, and seeking out new challenges has led us to where we are now, but it’s our team, our clients, and the incredible projects we get to work on that continue to push us forward.
Upon entering our second decade of operations, we took a step back to look at what we’ve accomplished as a company and noticed a pattern emerging. In all of our work across the board—regardless of whether we were filming a sports documentary, covering live events on social media, or designing a website for a local business—there was a common theme of storytelling. It was suddenly clear to us that storytelling was what we valued above all in our work. We want to tell stories that create memorable experiences.
This is where we found our vision for the future of Hurrdat.
We’re no longer the social media marketing agency we once were, nor are we the digital marketing agency we’ve been for the last few years. After several brand mergers and acquisitions, as well as the addition of new services among our agency offerings, we’ve grown into a media, marketing, and entertainment company that can do it all. And we’re here to help brands and businesses of all sizes tell their stories.
Along with this new brand identity, we’ve decided to consolidate the majority of our brand properties under a single parent company: Hurrdat. B2 Interactive—the former parent company of our organization, which merged with Hurrdat back in 2014—will be retired as a brand name and operating entity. We also now have dedicated divisions of our company focused specifically on the media, marketing, and entertainment work we’ll be taking on going forward. These will be Hurrdat Media, Hurrdat Marketing, and Hurrdat Entertainment.
Hurrdat Media
Led by Media & Entertainment Director Chris Gorman, Hurrdat Media is our digital media division. This includes our Hail Varsity college sports media, our commercial video work, and our recent acquisition of podcast production company Parkville Media. Services offered through Hurrdat Media include:
- Podcast Hosting
- Podcast Production
- Podcast Studio Rental & Consultation
- Podcast Advertising
- Video Marketing
Individuals, brands, and businesses looking for a podcast network can also join the Hurrdat Media Network. Our network helps content creators reach a larger audience and monetize the content they’re creating. The team behind the media network brings decades of production experience to professionally produced podcasts that make creators sound as good as the content they share. The Hurrdat Media Network shows feature top talent covering a variety of interests and can be found on all primary podcast and streaming platforms, including Apple Podcasts, Spotify, Google Podcasts, Soundcloud, Stitcher, and TuneIn.
Hurrdat Marketing
Overseen by Agency Director Meghan Trapp, Hurrdat Marketing is our digital marketing agency, offering all of the in-house digital marketing services previously offered by both B2 Interactive and Hurrdat, including:
In addition, Hurrdat Marketing offers a Website & Local SEO turnkey solution for small businesses that need an affordable option for building an online presence. In early 2020, we also launched our Local Search Fuel solution designed to help small businesses improve local SEO visibility through updating and optimizing local business listings.
Hurrdat Entertainment
Also headed up by Media & Entertainment Director Chris Gorman, Hurrdat Entertainment is our live event and experiential marketing division. Through Hurrdat Entertainment, we provide businesses with unique brand marketing opportunities through film production, event hosting, event sponsorship, and more.
- Hurrdat Films, our in-house film production company
- Victory Fighting Championship, Midwest’s premier mixed martial arts organization
All of these changes to our company have been in the works for years, and it’s wonderful to finally see them come to fruition. We’re so grateful for the hard-working, dedicated team we have behind us, particularly when it comes to all of the work they did in launching this new brand and building out these divisions. And we look forward to continuously improving and expanding the storytelling opportunities offered to our clients.
We can’t wait to see what the next ten years have in store for us.
Interested in our media, marketing, and entertainment services? Want to join the Hurrdat team? Need more information on how we can help your brand? Contact Hurrdat today!
