Blog
What’s going on in the world of digital marketing? Stay up-to-date with the latest marketing news and find tips for creating and maintaining an effective online presence for your brand on the Hurrdat blog!
5 Social Media Tips for Brands During COVID-19
As many of us are scrolling through social media, we're inundated with posts of people sharing their experiences, feelings, and the information they're finding about COVID-19. This way of communicating is powerful and drives us to connect as a community. For...
Your Guide to Updating Google My Business for COVID-19
If your business has been affected by COVID-19, it’s important to provide the most accurate information to your customers by updating your Google My Business profile. However, this weekend, Google made some noteworthy changes to Google My Business functionality to...
How to Design a WordPress Website for ADA Compliance
So you're in the middle of designing your WordPress website. Maybe you're switching themes, or you're making the move to WordPress for the first time. Either way, this is the perfect time for you to consider ADA compliance and ensure that your website meets the...
Introducing BERT, Google’s Language Algorithm Update
A few times each year, Google makes updates to its search algorithm. Major updates like Panda and Penguin change everything we know—or think we know—about search engine optimization and the way our content ranks in search engine results pages (SERPs). Other updates,...
It’s Time to Start Optimizing PPC for Voice Search
In case you missed it, we’re in the middle of the “Voice Search Revolution.” Voice search is quickly becoming the go-to method of search, thanks to voice-enabled digital assistants like Siri and Alexa. It’s convenient, it’s faster than typing, and it’s ideal for...
Why Growing Your Email List Should Always Be a Priority
Though there’s always something new to test with your digital marketing strategy, there are some tried-and-true tactics that should be at the center of your long-term online marketing efforts—like email capture. Email marketing provides lasting value for targeted...
5 Steps for Updating Local Business Listings When Moving
Your boxes are packed, and the truck is on its way. It’s time to move your business to your new location. But have you taken the steps to make your official digital move? Below, we walk you through five simple local search optimization steps to help you make your...
Off-Facebook Activity: What You Need to Know About Facebook Privacy Changes
Have you ever wondered how Facebook always seems to know when you've been looking at a certain clothing brand or vacation destination online? Like other free-to-use social media platforms, Facebook partners with websites, apps, and retailers to track consumers' online...
California Consumer Privacy Act: What Does It Mean for Your Business?
Since the introduction of the General Data Protection Regulation (GDPR) legislation in Europe last year, the spotlight has remained firmly focused on personal information and privacy online. A growing number of states are actively trying to pass bills through their...